How I work

I reply to every brief within one business day. After that, here's exactly what happens.

The five steps

  1. Discover

    We talk. I listen more than I pitch.

    A relaxed call about your goals, your customers and your budget. You get a clear scope, a rough timeline and a quote, in writing.

    • Scope document
    • Timeline
    • Written quote
  2. Design

    You see it before it is built.

    Logos, screens or page layouts, designed early so you can react to something real instead of imagining it.

    • Design directions
    • Clickable prototype
    • Feedback rounds
  3. Build

    Weekly demos, zero mystery.

    I build in small steps and show progress every week. AI tools speed up the busywork; every line still gets a human review.

    • Weekly demos
    • Shared progress board
    • Tested builds
  4. Launch

    Go live without the panic.

    Domains, hosting, app stores, redirects, analytics. I handle the checklist and stay close on launch day.

    • Launch checklist
    • Store or domain setup
    • Launch-day support
  5. Grow

    Launch is the start, not the finish.

    SEO, marketing, new features and fixes. Keep me on a light monthly plan or call when you need me.

    • Monthly check-ins
    • Improvement backlog
    • Optional retainer

Working together

Who will I talk to?

Me. Always. If a specialist joins (say, a copywriter or an ads expert), I brief them and stay your single point of contact.

How do we stay in touch?

Email for quick things, a short call for decisions, and a demo every week while we build.

What if I change my mind halfway?

That's normal. We re-scope together in writing, so you always know what changes cost in time and money.

How do you use AI?

For speed on busywork: first drafts, boilerplate code, test data, research. Every decision and every line that ships gets a human review.